Outsourced Accounting & HR Services for Southern California Startups

From AI studios in Santa Monica to creator-commerce brands in downtown Los Angeles, Southern California blends Hollywood imagination with serious venture capital. Growth here can be explosive; teams double after a single TikTok hit, and investor decks need to shine brighter than the Ferris wheel on the Pier. Countsy plugs in as your full Finance & People Operations department, keeping the back office flawless while you focus on the next viral product drop or funding milestone.

Why Silicon Beach Founders Pick Countsy

Entertainment & Creator-Economy Fluency

We navigate residuals, revenue-share agreements, merchandise splits, and California tax credit rules without slowing payroll.

California Compliance—Handled

We weave wage-order updates, split-shift premiums, CalSavers enrollment, and state R&D credits into every workflow.

Decks That Land Capital

Fractional CFOs craft board narratives that resonate with Upfront, Greycroft, Crosscut, and the Techstars LA network.

Elastic Expertise

Add controllers, FP&A analysts, or equity specialists the moment a term sheet drops with no time-consuming rehiring cycles.

Core Finance & People-Ops Solutions

Strategic Finance & Fractional CFO

Fund-raise modeling, burn-multiple tracking, scenario planning, and investor-ready reporting. Explore

GAAP Accounting & Bookkeeping

Ten-day close, ASC 606 revenue recognition, multi-entity consolidation, and audit prep. Details

Payroll & Benefits Administration

Multi-state payroll, complex equity comp flows meal-period compliance, and commuter benefits. Learn more

Human Resources & People Operations

Offer letters, performance frameworks, global contractor onboarding, and DEI programs tuned to SoCal’s talent mix. Dive deeper

Equity & Stock-Plan Management

Cap-table upkeep, option exercises, 409A valuations, and employee-liquidity event prep. Overview

NetSuite & Cloud ERP Specialists

Implementation, optimization, and long-term administration when you outgrow QuickBooks. See how

The Countsy Platform, One Coastal View of Your Numbers

Our secure cloud hub connects NetSuite, Brex, Rippling, Gusto, Carta, Shopify, and your favorite SaaS tools, providing founders, finance leads, and board members with a single, live dashboard of runway, burn, and headcount from Malibu to Manhattan Beach. Platform tour

Getting Started: A Five-Step Onboarding

1. Alignment Call: Lock in milestones, metrics, and urgent pain points.

2. SoCal Compliance Check: California labor, tax, and privacy diagnostics done upfront.

3. System Sync: Bank feeds, ERP, payroll, HRIS, and expense platforms integrated in the Countsy Platform.

4. First 30-Day Close: Deliver an investor-grade close plus baseline KPI dashboard.

5. Quarterly Strategy Huddles: Reforecast, benchmark against Silicon Beach peers, and refine the narrative for your next raise or exit.

Build Tomorrow Under the Southern California Sun

Whether you’re pitching at MuckerLab, scaling a DTC brand on Abbot Kinney, or closing a Series B in Playa Vista, Countsy keeps Finance & HR humming in the background. Book a free consultation with our SoCal team and see how we help startups surf the growth wave without wiping out back-office chaos.